Jägermeister Orange exists, was tested in Wisconsin, and you might still be able to find some

In late 2025, Jägermeister Orange quietly landed in the United States. More specifically, it made its North American debut right here in Wisconsin (and evidently nowhere else in the entire continent). Following a debut—and an extended stint of exclusive availability—in Germany, other European countries, and select international airports, it was deemed time for Jäger Orange to hop the pond. And what better American test market is there for a product like this than Wisconsin?

We recently wound up at a place called Merry’s (5100 W. Howard Ave., no website obviously) after a birthday party at a nearby place that absolutely warrants its own article that we might get to at some point. Anyway, the cozy, no-frills corner bar had promo posters advertising the availability of this new Jägermeister varietal and accompanying text indicating it was “only available in WI.”

At this point in time, your best (and only) hope to have Jägermeister Orange without going to Europe would be to find a bar in the state that still stocks this (as of now) limited time offering. Merry’s had it. Old German Beer Hall likely still has some, too. Beyond that, we honestly have no idea. So get it if/when you can and keep your fingers crossed Jägermeister Orange eventually sees a wide release. In the meantime, cheers and happy hunting, Wisconsin!

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